Our B Corp Edit
12 Min read
At Ancient + Brave, we’ve always believed business should be a force for good.
For people. For planet. For the long term.
That belief shapes how we formulate, how we source and how we grow. It’s why we became a certified B Corporation in 2021, achieving an impact score of 107.3 - the highest-scoring B Corp supplement brand in the UK.
For us, it’s not a badge. It’s a commitment to keep raising the bar.
The B Corp Brands We Love
We’re proud to be part of a community of brands choosing to operate differently.
So, we asked the team at Ancient + Brave which B Corp brands they genuinely love - the ones they reach for every day.
We’re thrilled to share our curated directory of certified UK B Corp businesses, handpicked by us, so you can make informed, conscious purchases without compromise.
Morning Rituals:
SURI
In an industry built on disposability, SURI is on a mission to radically transform oral care with beautiful everyday essentials designed for life. SURI believes we need fewer, simpler and better products. Beautiful objects you’ll love using today, and forever.
Championing high performance and future-focussed design, SURI's award-winning sonic toothbrush transforms an uninspiring chore into an enjoyable daily ritual.
Discount code: 15% off with code BRAVE
T&Cs: Code valid for one month on brushes and sets only; cannot be combined with existing promotions or sale items.
Movement with Meaning:
BAM
BAM have spent the last 20 years developing cloud-soft, B Corp certified activewear made from nature-based and fully circular fabrics - always PFAS free. Designed in the UK and made to move and breathe just like nature intended, every piece is created to support you in motion while treading lighter on the planet than traditional polyester sportswear. Their innovative fabrics are made to feel good and do good.
Discount: 10% off with code AB10
T&Cs: Voucher code is valid on full price items only and cannot be used in conjunction with any other code. Offer expires 23:59pm on 18/02/2027.
Elevate your Everyday:
Bramley
Bramley is a British natural bath, body and skin brand, inspired by the countryside and rooted in hospitality. From the very beginning, they’ve created products that are gentle, effective and thoughtfully made, designed to elevate everyday rituals while respecting the world around us.
Sustainability at Bramley goes beyond the environment. From paid volunteer days for their team, to pioneering refillable products in hospitality over 15 years ago, they focus on practical change that makes a real difference. Their compostable refill pouches, 1L + 5L bottles and bottle refill station all support the reduction in waste without compromising experience.
Discount: 15% off with code BRAMXAB26
T&Cs: 15% off to use on the Bramley website. Code must be entered at checkout. Discount excludes e-Gift Cards, Compostable Refill Pouches, Skincare Pick & Mix and Subscriptions. Cannot be used in conjunction with any other offer, promotion, or code. No minimum spend required.
A Slow Escape:
KIP Hideaways
Kip Hideaways was born from a simple belief: the magic people often search for abroad actually exists right here in the UK. Not in postcard clichés or crowded landmarks, but in the secret corners - hand-built cabins in wildflower meadows, sea-salted cottages on Cornish cliffs, shepherd’s huts tucked into Hebridean hills.
Kip curates a collection of the country’s most soulful, design-led, independent stays for travellers seeking something more meaningful than a standard hotel room. Each hideaway is rooted in its landscape and community, created by owners who care deeply about detail, sustainability and experience.
Rather than offering endless choice, Kip offers a curated collection - places that feel special, characterful and quietly extraordinary. This is grassroots UK travel with global appeal: small-scale, memorable stays that support local communities and prove you don’t have to go far to feel completely transported.
Discount: £25 off bookings made in March with code BCORPMONTH
T&Cs: £25 off stays at any hideaway booked before April 1st 2026 with code BCORPMONTH. Discount cannot be used in conjunction with any other promotion. Each hideaway has individual cancellation policies, detailed at the time of booking.
Built for the Elements:
The Original Duckhead
Original Duckhead began by identifying the umbrella industry’s critical flaw: globally, over 1 billion umbrellas are discarded every year. Most of these umbrellas are not recycled or even recyclable.
Original Duckhead is committed to building a business that balances purpose with progress. Their design ethos starts with the handle: iconic, purposeful, and instantly recognisable. Each umbrella is handmade and crafted to last beyond the season, designed to be kept, loved, and collected. With make bold colour drops and limited editions you will spot instantly.
Discount: 10% off with code ANCIENT10
T&Cs: 10% off all full-priced products for 1 month starting 1st March. Offer cannot be used in conjunction with any other codes or discounted products.
Purpose in Every Journey:
Gandys
Gandys is built on the belief that business can be a force for good. Grounded in their ethos of ‘'Made to see the world”, their collections from outerwear to backpacks are inspired by travel and adventure, and designed with durability, clever functional details, and responsible production in mind.
Gandys creates products made to last - and made to make a difference. As a certified B Corp, they’re committed to balancing purpose and profit, embedding ethical sourcing, thoughtful design, and continuous improvement into everything they do. Quality sits at the heart of every collection, but so does impact. 10% of their proceeds support their charity partners in helping fund schools and learning spaces, creating safer, brighter futures for children through access to education.
Discount: 15% off with code ABVIP15
T&Cs: Offer valid for full-price products online from 1–31 March with no minimum spend or usage limits, code cannot be combined with other discounts.
For Family Adventures:
TÖASTIE Kids
TÖASTIE is a purpose-driven outdoor lifestyle brand reimagining childrenswear and family essentials for the next generation. They create premium, eco-conscious outerwear and nature-led experiences designed to reconnect families with the wild — beautiful, functional pieces built for adventure.
At the heart of TÖASTIE is a simple belief: we protect what we love. If the natural world is not our children’s first playground - to breathe in, to taste, to touch - how can we expect them to care for it? They believe immersion in nature fosters confidence, curiosity and a lifelong respect for our planet.
Becoming a B Corp was a natural extension of this philosophy. It’s their commitment to keeping children warm and dry today, while safeguarding the world they’ll inherit tomorrow.
“The little explorers of today are our custodians of tomorrow: let’s rewild them, building their confidence, imagination and skills as their roots grow deeper and deeper into the earth.” Töastie Co-founders
Discount: 15% off with code ANCIENT+BRAVE15
T&Cs: Code valid for online use only, one use per customer. Only applicable to full price items and excludes sale items, bundles, and gift cards. Cannot be used in conjunction with any other offer or promotion. Valid for a limited time only. TOASTIE reserves the right to withdraw or amend this offer at any time.
Everyday Impact:
Ocean Bottle
Ocean Bottle’s mission is simple but urgent: to stop plastic pollution at its source while operating with complete honesty and transparency. The brand is dedicated to creating durable, sustainable products that facilitate a cleaner ocean and better livelihoods for collectors.
Each Ocean Bottle purchased funds the collection of 11.4 kg of plastic - the equivalent of 1,000 plastic bottles, before it can enter the ocean and helps support plastic collectors in coastal communities with fair pay and access to essentials like healthcare, education, and financial security.
Discount: 10% off with code A+B10
T&Cs: Discount code gives you 10% off all Ocean Bottle products. Discount excludes gift cards, plastic collection and non Ocean Bottle products. There is no minimum purchase for your order. This code can be combined with shipping discounts. There are no limits to this offer and it can be used more than once. Discount expires on Friday 30th April at 11pm.
Rest without Compromise:
Naturalmat
Naturalmat have been handcrafting organic beds, mattresses & bedding from their workshop on the banks of the river Exe in Devon since 1999. The natural materials they use are far more breathable, more comfortable and longer lasting, all contributing to a far better and healthier night’s sleep.
They have pioneered sustainability in their industry since day one and in 2023 became the first B Corp certified bed and mattress company in the UK. All of their raw materials come from natural, renewable sources and their pioneering Mattress for Life Initiative™ ensures no Naturalmat mattress will ever go to landfill.
For Naturalmat, being a B Corp is an ongoing commitment to people, communities and the planet.
Discount: 5% off your first order with code ANCIENT5
T&Cs: Code valid until 30th April, only valid on Naturalmat branded items and cannot be applied retrospectively.
Micro Moments, Meaningful Impact:
NEOM
NEOM Wellbeing is wellbeing made simple. Powered by 100% natural fragrances, blended to deliver wellbeing benefits helping you sleep, de-stress, feel more energised or lift your mood. Their products help in those micro moments of wellbeing from overwhelming mornings to switching off at night.
Discount: 20% off full priced items with ABXNEOM
T&Cs: Valid from 1.03.26 - 31.03.26. Code must be entered at checkout to redeem 20% discount. Customers must sign up to an account and be logged in. Code applies to full price items only. Excludes Limited Edition Wellbeing Boxes, bundles; sale items, plus any other items already discounted are excluded. Code can only be used once per customer. One promotional code can be used per order. Cannot be used in conjunction with any other offer. NEOM Wellbeing reserves the right to change the offer at any time.
Nourishment, Delivered:
Mindful Chef![]()
Mindful Chef delivers healthy and delicious, chef-designed meal kits to cook at home. They focus on macro-balanced wholefoods with heaps of plants and real protein so you feel your best. As a proud B Corp, they champion quality – you’ll find British meat, free-range chicken, responsibly-sourced fish and award-winning seasonal produce in their boxes. Plus, every time you buy a recipe box, they donate a hot school meal to a child living in poverty through their partners One Feeds Two. Thanks to their community, they’ve donated over 20 million meals (and counting).
Offer: 30% off new customers' first four boxes
T&Cs: This offer is valid for new customers only, valid until April 30, 2026
Coastal Spirit:
Pentire![]()
Guided by the rhythms of land and sea, Pentire creates natural spirits that harness the immense power of plants. Made by distilling unique coastal botanicals native to Cornwall, England. Pentire was crafted from the collaboration of surfers, bartenders, botanists and distillers.
'The coast is where we adventure and where we come to unwind. I started Pentire with an aim to create healthy drinks that capture the refreshing flavour and feeling of this landscape, as well as the rhythms of an outdoor life.’ - Alistair Frost, Founder.
Discount: 10% off your order with the code BRAVE10
T&Cs: Offer applies to one-time purchases, single use per customer. Cannot be combined with other discounts or subscriptions. Offer ends Mar 31st.
Materials that Matter:
Elvis & Kresse
Elvis & Kresse is a British luxury brand founded on a simple belief: that beautiful things should be made from materials that matter. In 2005, founders Elvis & Kresse discovered that London's decommissioned fire-hose, hoses that had become too damaged to repair, were going to landfill. They fell in love with these brave old hoses and mounted a rescue, transforming them into luxury lifestyle accessories. They were part of a small group of companies that helped to found the B Corp movement in the UK and 50% of profits from their fire-hose collection are donated to The Fire Fighters Charity.
Discount: 10% off with code A+B
T&Cs: Valid from 1st March to 31st March. There is no minimum spend required to redeem this offer. The promotional code may be used once per customer only.
Petals with Purpose:
Petalon
Petalon are a flower delivery business on a mission to make beautiful, seasonal and sustainable flowers more accessible to everyone. Their values are rooted in quality and transparency, while their commitment to a more sustainable flower delivery is reflected in the ever-expanding regenerative flower farm in Cornwall. Using homegrown flowers in all products, Petalon take a planet-first approach in all that they do.
As the first B Corp certified florist in Europe (and second in the world) Petalon aim to lead by example.
Discount: 10% off with code BRAVE
T&Cs: Code expires on 15th March. Only valid on Mother's Day bouquets. Available for delivery between 14th and 20th March 2026. Cannot be redeemed against other products.
Interiors with Intention:
House of Hackney
House of Hackney is a B Corp interiors brand inspiring people to protect our common home by bringing the beauty of Nature into theirs. Known for iconic wallpaper, fabric, home accessories and award-winning paint, each piece is designed with purpose, made with love and built to last. Their distinctive collections are favoured by interior designers, architects and design lovers worldwide.
Founded in 2011 by Frieda Gormley and Javvy M Royle, House of Hackney is a restoration project rooted in Nature, Craft, Community and Awe. Evolving from a sustainable B Corp to a regenerative business, the brand goes beyond doing less harm to actively making things better — reimagining business as a force that restores the Earth and protects future generations.
Discount: 15% off with code BRAVE15
T&Cs: 1.This exclusive discount is available to members of the Ancient + Brave community. 2.The code entitles you to 15% off full-price items only. 3.A minimum spend of £10 applies (after any other discounts and before delivery charges). 4.The offer is valid from 00:00 (GMT) on 1 March until 23:59 (GMT) on 31 March. 5.Simply enter your code at checkout; it cannot be applied after purchase. The code cannot be used in conjunction with any other promotion or discount. 6.The code cannot be used in conjunction with any other promotion or discount. 7.The offer is non-transferable, non-refundable and no cash alternative is available. 8.Any returns will be refunded at the discounted price paid. 9.House of Hackney reserves the right to amend or withdraw this promotion at any time.
